Founded: July 2016
Shuttered: 2018
Founders: Ong Zhong-Ken, Lee Yvonne, Ong Sue Jinn
Amount Raised: No available news on funding raised
Reason for Closure: Key to Zarrel’s business is revenue through subscription of the fashion boxes with additional expected revenue achieved through potential sales of clothing items to customers. Keeping stock of sufficient clothing items is critical in maintaining repeat subscriptions to increase ARPU over time.
However, the variable overhead costs for the delivery of subscription boxes, washing and cleaning of returned products are key costs which add to the fixed overheads and could bear heavily against the revenue of the company. Our opinion is that a key cause of Zarrel’s closure that revenue was not sustainable over time.

What Remains:
- Pitchin – Zarrel
- The Star – A new big market for ‘share-wear’
- SevenPie – Lee Yvonne: Emcee, Model, Entrepreneur; She Can Do It All!
- Zoeypky – Zarrel, Your Infinite Closet!
- Vulcan Post – This Team Thinks Ladies Will Pay RM168/Month To Have A Never-Ending Supply Of Clothes
- BFM – Expand your closet, infinitely
- The Edge TV – UPSTART: Zarrel wants to give you an infinite wardrobe
- Beam – Zarrel lets you Wear Something Different Everyday for just a monthly subscription.
- Oriental Daily – 【强人】Zarrel 实现共享衣橱
- The Edge Malaysia – Zarrel: Malaysia’s first infinite closet












